A common complaint of Internet marketers is 'I can't find our brand online'. Search engine marketing, or SEM, is imperative for building an online brand. The presence or non-presence of the brand on page one shapes first impressions.
33% of users believe that companies found in the top search results are credible brands in their specific product/service category.
SEM are recommended to promote visits to websites and guarantee brand visibility on page one of a search result. Research reveals that 90% of users do not actually click beyond page two.
For more info:- www.nextconcept.com.sg
Wednesday, September 30, 2009
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